Makeup 101 - Foundation

Although not everyone is blessed with good genes, a flawless complexion is a desired effect for most women. Since we can't alter our body's genetics, we can still achieve this by doing it the way celebrities and makeup artists do - fake it! This simply means using makeup like foundation, concealer, and powder to hide or correct uneven skin tone, blemishes and unwanted spots.

We all have skin imperfections that we don’t like. Applying too much foundation or concealer can end up cursing you with “cake face”. It's a common problem when it comes to makeup. Maybe you don’t necessarily need a full face of foundation, maybe just a little concealer where you feel you need it and a very thin layer of powder on top if you have more oily skin and like to "set" your concealer.

Anyway, the main purpose of foundation is to even out your natural skin tone. Foundation is not meant to make your skin lighter or darker. That is what contouring and shading with bronzers and highlighters are for.The "perfect" foundation color will "disappear" into your skin.

It's important to know what you want from foundation. Do you want it sheer? Matte? Shimmery? Do you want to tone down specific areas of your skin or just even out your overall skin tone?

When you're shopping for foundation, make sure you're in natural day light or white light. Also, don't wear any makeup on your face! I suggest getting color matched in a store like Sephora or bringing a friend with you to the drugstore. If you go to a drugstore and can’t test the color, just hold up the bottle to your jaw line and have a second set of eyes there to help you find the closest match. When choosing a shade, try different ones and compare them. If you can try it on, always test foundation on your jaw line. If you see a spot or the color once it's dry, it's not right for you. It should be invisible, blending into your skin so your skin looks like skin, not makeup. Testing the foundation on your jaw line will help make sure you get the best shade that blends with your face and neck.  

I found information on the makeup geek site breaking down the types of foundation, I will copy and paste it to the end of this post! [much easier than me sitting here and typing it all out since I've been so long winded already...]

Once you have your perfect foundation, make sure you apply it to moisturized and primed [if you wish] skin. Apply your face products in THIN layers. Don’t put too much on at first or it may cake up on you. It's easier to add more than it is to take it away ;]

I hope this helped some of you, and to those that requested it, good luck! And remember, it's just makeup. Everything is trial and error. Unfortunately that's the way it goes. What works on some people may not work on you and vice versa. That's why you should always get a tester before you drop the dollars on a high end foundation. Or, make sure the store has a killer return policy. Nothing sucks more than spending $50 on a foundation and never using it.

Lots of Love,
Mary xoxo

TIPS FROM MAKEUP GEEK

Use only enough powder to set the foundation- using a powder puff will help.  Too much powder will get cakey looking.

Let your moisturizer set for at least 10 minutes before applying foundation- your skin needs time to soak in the moisture.
 
If you are rushed for time, skip the full foundation and just use concealer on problem areas.  No powder is needed unless you have oily skin.

The best method to make your foundation last all day is to use a primer – this stops oil from breaking through and taking off your foundation.

TYPES OF FOUNDATION [FROM MAKEUP GEEK]

Liquid Foundation: Offers light to medium coverage. Available in moisturizing formulas with a satin finish for dry skin or oil-free versions with a matte finish for oily skins.

Cream Foundation: Offers light to medium coverage, slightly heavier than a liquid. Great for dry skin. Avoid using if you have oily or combination skin.

Stick: Foundation sticks also double as concealers. The new gel or powder finish formulas are not as heavy or greasy as the older "pancake" formulas.

Dual-finish compact formulas (liquid to powder or cream to powder): Medium  coverage Great for combination skin, but should be avoided by those with excessively dry skin or who need heavier coverage. Can tend to dry out your face.

Tinted moisturizer: Can be used under foundation or alone for minimal to no coverage. Almost like a liquid bronzer.

Mineral Powder Foundation: Offers light to full coverage. Comes in every shade and tone imaginable. VERY easy and fast to apply. Longer lasting than most foundations. Controls oil and most are waterproof with a natural SPF!